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Tuesday, 28 May 2013
The Illuminati Nonsense!
Its crazy how some people sit down to fabricate lies about public figures particualrly in the entertainment industry.
That Michael Jackson was a member of the Illuminati since he was a kid is the dumbest story, i have ever heard. The unfortunate thing about this stories is that every kid in Nigeria seems to believe these stories.
This Illuminati conspiracy theory seems to suggest that every successful celebrity is being controlled by Satan. They started with the music industry. Now they have spread to all the sectors of human life that have to do with famous people. They give the glory to the devil for the success that God has created. That is the most foolish scenario that i have ever heard in my life. MJ for example is immensely gifted from birth, He started singing about the age of six and by age 10 was already a global superstar and millionaire. He did not need to sell his soul to the devil as the Illuminati story implied to become a success. MJ was born with it. Period.
It was God given and God is a jealous God. You would not believe the caliber of people whose names are being destroyed, even pastors are not spared including TD Jakes, Pastor Adeboye, Beyonce and many others. These is pure nonsense and God will punish liars and all those who destroy other people's reputation in the public eyes without strong evidence.
PLEASE READ THIS ARTICLE BELOW FROM AN ANONYMOUS WRITER. i found it interesting
Embarrassing Conspiracy Theories: The Illuminati controls the Music Industry
One of the big conspiracy theories going around the internet (especially Youtube) is that the music industry is controlled by the Illuminati (mind you of course there is no proof that the Illuminati even exists in the first place).
One of the key pieces of "evidence" that many conspiracy theorists claims is "proof" that the Illuminati is in control of the music industry is that many musical artists tend to use hand gestures and symbols (along also with certain lyrics) that many conspiracy theorists believe contain pro-Illuminati messages, or is being used as some type of brain washing techniques.
Now besides the fact that a very secretive group (such as the allegedly existing Illuminati) probably wouldn't be so bluntly giving away their existence by having a bunch of musical artists basically giving their audience a bunch of little subtle hints of that group's existence, it would kind of defeats the purpose of a secretive group being a secret to the public at large if they gave away their existence so openly.
Musical artists can be a weird kind of bunch. They constantly "reinvent" themselves or evolve in there tastes for two main purpose: To express themselves artistically, and to stay relevant so they can make money from teenagers and young adults, because that is where a large part of where music sales come from. There is even speculation that some musical artist that are accused of working for the Illuminati are actually intentionally using what is considered Illuminati symbols in their acts and lyrics in their music in order to generate controversy, and thus publicity.
There are also other claims by people who claim to have worked in (or currently are working in) the music industry, and that they have actually "witnessed" either what they consider to be Illuminati or other occult type ceremonies occur in private with some of these musical artists. These claims tend to be few and far between, and could be simply the result of misunderstanding the actions of a musical artist (as I said before, they can sometimes be pretty weird and do weird things) or everything they are saying could just be entirely made up (including their involvement with the music industry).
Even if this was true, the music industry would not be a very good industry for a secretive group to secretly spread messages of their existence through symbols (rather then outright saying that they exist).
Besides the shear fact that many musical artists are very independent minded and would most likely never go along with being apart of the Illuminate (some of which are conspiracy theorist minded people who would have no problems exposing this) there are thousands of people who work in the music industry, and there should be a lot more evidence being brought forth, and a lot more people coming forth and claiming that the entire music industry is being controlled by some secretive shadow group.
Also, another reason why the music industry really wouldn't be a good place to do something like this in the first place is because musical artists come and go all the time, with maybe only a few lasting a decade or more (as comedian Chris Rock once put when he was talking about musical artists "here today, gone today" because that's practically how long some of these artists careers last). So with this being said, would you really want to use the music industry to secretively spread a message (without even hinting what that message was)?
From what I can tell this is simply a new spin on old accusations that have been plaguing the music industry for decades about how the music industry is being controlled by secretive and malicious forces, such as Satanists in the 1980's and 1990's, and communists even before then.
Friday, 24 May 2013
Afro Candy, controversial Actress!
Sexiest Igbo actress in Nigeria, Afro-candy continues to generates controversy in the industry. The actress who is becoming known with porn movies in Nigeria, is the topic of many gossips in NOLLYWOOD. Afro-candy insisted that she produces movies with sex scenes and not pornography. She also felt convinced that there is huge market for sex oriented movies in Nigeria. Check that out!
Energy Drinks in Nigeria
Watch that Energy Drink!
Yemi Olakitan
Unregulated intake of caffeinated
energy drinks could spell disaster for consumers
Nigerians’ love for energy drinks
is evident in the myriad of brands that have saturated the markets in the past
few years. There are so many brands;
Power Horse, London Best, Red Bull, Spark, Monstar, Hippo and many more. The popular
appeal of the non-alcoholic drink is that it enhances mental and physical performance
because of the ingredients, chief of which is caffeine. The question on the
lips of many is this: Is energy drink good for our health? According to the Department of Psychiatry and
Behavioural Sciences at the Johns Hopkins University School of Medicine, Maryland,
USA, energy drink caffeine content generally ranges from 50 mg to 505 mg per
can or bottle. The World Health Organization says Caffeine, like nicotine,
meets some of its criteria for a drug of dependence and acts on the dopamine
system in the same way as amphetamines and cocaine.
Four years ago when Hummer Bonus
International Limited launched its brand of energy drink, Hippo at Sheraton
Hotels, Lagos, it warned consumers not to take more than one can of its energy
drink in a day. However, it claimed among other things that Caffeine has
beneficial effects on mental and physical functions in human body. It has an
influence on breathing and ability of the cardiac muscles to contract, as well
as the heart rate. It has a stimulating effect on the central nervous system
and speed up cardiac activity. The company says, ‘‘Caffeine stimulates fat
burning during endurance activities and thereby helps to use fat stores in the
body, which results in a more efficient supply of energy. If this is true,
urgent findings are required to ascertain veracity of the recent hullabaloo on
the dangers of energy drink in popular Nigerian media.
Ms. Ifeoma Akobi, pharmacist and CEO IBI
specialties opined that, caffeine can be addictive. She said, moderate caffeine consumption poses
no real risk to the general population. However she said people often abuse it.
‘‘It is the unregulated use of energy drink that becomes dangerous to one’s
health. I used to know someone who takes Red bull on a daily basis. Every
morning, he drinks it. He could not do
without it. It is like a student who uses
coffee to study in order to prevent sleep. You cannot cheat nature for long.
The body will surely ask for its dues. Most people who take energy drinks make
it a habit and this is bad. There are people who are highly sensitive to
caffeine any amount could cause a variety of adverse effects such as insomnia,
headaches, irritability, restlessness, hallucinations, nervousness, and
increased urination,’’ Speaking further she warned that caffeinated products
should not be consumed during pregnancy and recommended a brand of energy drink
which she said is caffeine free and produces the same result as any brand of
energy drink, called FAB, manufactured by Forever Living Products, which said
is caffeine free.
Michael Orie, a journalist said he avoids
energy drinks totally but he sometimes takes coffee and does not feel any side
effects but at other times a cup of coffee can give him severe headaches, as a
result of this, he has decided to avoid coffee, instead, he prefers tea which
do not contain the same quantity of caffeine as coffee or energy drink.
Professional Nutritionist, Health and
Wellness Expert, Princess Kathy Emiko, CEO Body Perfect said, ‘‘unless someone
is involved in high energy activity, there is no need to take energy drink. People
who are involved in high energy activity such as athletes, dancers,
weightlifters or construction workers can take a minimal amount of energy drink
and without any health hazards. When people take too much energy drinks, it can
lead to high blood pressure and even death, ‘’ she said, ‘‘caffeine has been shown to inhibit
absorption of iron and calcium and has an effect, which may lead to fluid loss, constriction of blood vessels can also occur
when caffeine is ingested, which can cause poor circulation. Diabetics are
often cautioned to avoid caffeine because it leads to an increase in blood
sugar.’’ She said.
In another chat with a
Pharmacognosist, Chukwuma Muanyan who defined pharmacognosy as "the study
of medicine from natural sources, he advocated moderation in the intake of
energy drinks, according to him energy drinks has different effects on
different people but moderation should be generally observed by all. While some people may enjoy the health
benefits in the consumption of caffeine, others may face the other side of the
stimulant. People need to study
their genetic make-up and body reactions in order to know whether they should
take energy drink or not. Chukwuma recommended coconut water as a form of
energy drink, particularly for sports men and women. He said, coconut water is a natural
alternative that does not just boost energy levels in joggers and athletes, but
lowers blood sugar levels and diabetes risk. According to him, a cup of coconut
water from the young green coconut has been shown to be low in calories, has no
fats or cholesterol, and has a natural balance of sodium, potassium (about 600
milligrams that is more than a banana), calcium and magnesium, making it a
healthy drink. It has even been used intravenously, directly into the human
blood stream, to stabilize electrolytes or treat people who were severely
dehydrated. During the Pacific War of
1941 to 45, both sides in the conflict regularly used coconut water - siphoned
directly from the nut - to give emergency plasma transfusions to wounded
soldiers. Chukwuma said, coconuts are anti-viral, anti-fungal and
anti-microbial. It is recommended that mixing coconut water with other juices
for a tasty blend increases the health benefit and decreases the amount of
calories and sugars in the drink.
However a recent study at the European Society of Cardiology conference in Munich had positive news about energy drinks. It says healthy people may have better heart function if they regularly consume energy drinks containing caffeine and taurine. The left and right ventricles of the heart increased shortly after consuming energy drinks. A group of 25 young healthy people, who participated in a research conducted by scientists, had their diastolic blood pressure rose six per cent, while an increase in heart rate and systolic blood pressure wasn’t statistically significant an hour after consuming energy drinks. Other findings suggest that caffeine reduces the risk of Parkinson’s disease and type 2-diabetes. A modest consumption of 12.5 to 100 mg of caffeine can improve cognitive performance and mood. Doses of caffeine of six mg/kg body weight (BW) and nine mg/kg BW were equally as effective in increasing exercise performance. Larger doses of caffeine may not deliver a better response. A French study showed a slower decline in cognitive abilities among women who consumed caffeine. In small quantities, caffeine can relieve migraines and enhance the pain-reducing effects of aspirin or other pain relievers, and is believed to help lessen the symptoms of allergy and asthma sufferers. Caffeine also increases dopamine production, a chemical that improves feelings of well-being.
However a recent study at the European Society of Cardiology conference in Munich had positive news about energy drinks. It says healthy people may have better heart function if they regularly consume energy drinks containing caffeine and taurine. The left and right ventricles of the heart increased shortly after consuming energy drinks. A group of 25 young healthy people, who participated in a research conducted by scientists, had their diastolic blood pressure rose six per cent, while an increase in heart rate and systolic blood pressure wasn’t statistically significant an hour after consuming energy drinks. Other findings suggest that caffeine reduces the risk of Parkinson’s disease and type 2-diabetes. A modest consumption of 12.5 to 100 mg of caffeine can improve cognitive performance and mood. Doses of caffeine of six mg/kg body weight (BW) and nine mg/kg BW were equally as effective in increasing exercise performance. Larger doses of caffeine may not deliver a better response. A French study showed a slower decline in cognitive abilities among women who consumed caffeine. In small quantities, caffeine can relieve migraines and enhance the pain-reducing effects of aspirin or other pain relievers, and is believed to help lessen the symptoms of allergy and asthma sufferers. Caffeine also increases dopamine production, a chemical that improves feelings of well-being.
In
2008, former Director General of the National Agency for Food and Drug
Administration and Control, (NAFDAC) Prof. Dora Akunyili assured regular
consumers of energy drinks of the quality of products registered by the agency.
She said, any energy drink that is registered by NAFDA has the normal amount of
Caffeine. She urged consumers to always read the label so that they can be sure
that they are buying an original product. In June 2012, NAFDAC National Coordinator,
David West announced a raid which was successfully carried out by the Agency in
Edo state. Similar raids have been reported in other parts of the country. West
alerted Nigerians to beware of fake and substandard energy drinks and watch
carefully that the product they drink is fully registered with NAFDAC. Officials of the agency who spoke on the
issue said that Nigerians often abuse the products by drinking them in excess,
sometimes mixing them with alcoholic drinks. This may lead to caffeine intoxication
and increases the fatality of the drinks. They call for
moderation which is the only way one can maintain good health. A can of energy
drink once a week they say, is safe. Energy drinks when taken in a regulated
and responsible manner may be beneficial to health according to while
unregulated intake of energy drinks may be disastrous.
A Closer Look at the Nigerian Entertainment Fund
Inaccessible Fund
king Sunny Ade Olu Jacobs
By Yemi Olakitan
The
Nigerian entertainment industry is said to be the fastest growing in the world.
A UNESCO
report says the movie industry has overtaken American Hollywood and closed the
gap on Indian to be the global leader in the number of movies produced each
year. It is said to be the third largest in the world and creates jobs for
about 200,000 Nigerians in addition to over I million indirect jobs within the
supportive trades and industries. However,
the sector faces many challenges such as lack of infrastructure, poor funding,
and piracy among others.
In an
attempt to save the industry, President Jonathan on
Saturday November 6th, 2010, directed that entertainers have access
to $200 million worth of loan. The Honourable Minister of Finance at the time,
Mr. Olusegun Aganga, confirmed the provision of US$200,000,000 (two hundred
million dollars) Special Entertainment Fund. The Bank of Industry (BOI) was
appointed the custodian of the Fund, while the Lagos Business School was to
provide Entrepreneurial Capacity Training for beneficiaries. Application to
access the fund opened on January 17, 2011.
Borrowing from the Fund was to attract single digit interest rate. Practitioners/applicants
were to visit Bank of Industry website (http://www.boinigeria.com). The Entertainment Fund was eventually split
between the Bank of Industry (BOI) for Entertainment capital projects, and the
Nigerian Export-Import Bank (NEXIM) for movie production projects. The
questions are: is the fund having the desired impacts on the industry? Are
Nigerian entertainment practitioners able to access it? How effective is the
strategy of releasing fund to solve the myriad problems facing the
industry?
Only recently, the Federal Government announced
another fund, a N3billion special grant at a dinner, marking the 20th
years of Nollywood at the state House, Marina, Lagos. In the words of President
Goodluck Jonathan, the grant was a continuation of his assistance to an
industry which he said could surpass oil and gas as the nation’s highest source
of revenue. However, there are complaints in some quarters’ of the inability
of entertainers to access the entertainment fund. Many who believed that the
promise of the fund was a political tool in the hands of the president still on
to their belief?
“Do you know what great trouble that money has
caused the industry?” asked Olurotimi Aina Kusoro, CEO, High Waves Video Marts,
Wuse, Abuja. “There are some people in the industry that are superstars; the
Amaka Igwes, the Zeb Ejiros, the Jide Kosokos and the Adebayo Salamis (Oga
Bello). If these people have not been able to access this money, then nobody in
Nigeria can access it”, he added. He said, “the money is not kept in the office of the presidency, but attached to a
bank called the Bank of Industry (BoI), when you go there; they ask you for
your mother’s coffin, receipt and other funny documents. How many Nigerians
have lands and other such properties as collaterals?” he asked, ‘‘it is an abstract money or better
still, money on paper. If the money meant for the ministry of education could
be on paper, how much more money meant for the entertainment industry?” he
concluded. Investigations in the Federal Capital Territory [FCT] chapter of the
Actors’ Guild of Nigeria revealed that many of them are angry with the Federal
Government for their inability to access the fund, ‘‘ some big actors were
pursuing the money before they met a stone wall and withdrew’’, said Victor
Maji, a children entertainment producer. Francis Duru, a prominent actor simply
said he was not interested in the fund’’
Star actor and former president, Actors Guild of
Nigeria, AGN, Mr. Segun Arinze was full of accolades for the President, he commended
him for his commitment to the development of the industry saying it is the
first time the nation is having such an entertainment friendly president.
‘‘Previous presidents have not shown such interest in the industry, we have
built our industry without any form of government support. You can imagine what
we can achieve if the Federal Government continues to support us this way, we
need them to do more,’’ he said. On why stakeholders’ complaints of their inability
to access the entertainment fund, Arinze said the stringent conditions of the
banks are responsible for it. For
example, we need an entertainment bank specially catering to the needs of the
industry so that when one is in need of fund. You can go there; other banks
consider the entertainment sector a high risk business. There is no industry
without risk. In our business you cannot lose, at worst, you get your money
back. We need infrastructures government should build cinemas. We don’t have
enough infrastructures that can help us to maximize our potentials’’ he said.
In the words of acclaimed
Film maker, Tunde Kelani, the Federal Government is putting the cart before the
bull. ‘What they need to do is to put
the infrastructure in place before they provide the fund. The infrastructure is
not in place and this makes it difficult for an investor to recoup its
investment. I did not bother to apply for the fund because it is a loan and not
a grant. I cannot use bank loans to make films, when the infrastructure that
would help me to make the money back is not in place. I have been making movies
for more than five years now; I have not recouped my investments. We are
suffering from the worst piracy attacks in the history of global movie making.
The problem is a lack of infrastructure. Nigeria has about 15 cinemas while the
United States has about 10,000 cinemas all over that nation. Nigeria, with a
population of 170million people would need at least 2,000 cinemas to be able to
do well in the industry. The situation is not encouraging. The federal
government should build infrastructure and set mechanisms in motion to check the
activities of pirates in the industry. Only a total restructuring of the sector
would do, without that, it would be difficult to make it. This is why I will not apply for that fund
until the government does its part. I do not want to die before my time’’ he
said.
Most
of the Stakeholders interviewed say that making loans available would not be sufficient for
the industry to excel. They identified the problems of the industry as poor
enforcement of copyrights or, intellectual property rights, a loose and
uncoordinated market system, an undefined distribution channel, piracy, poor
government support and lack of infrastructure. Iconic musician King Sunny Ade said that piracy remained
the biggest problems in Nigerian entertainment. This, he said, was responsible
for the disappearance of foreign record companies such as EMI and Decca from
the Nigerian music scene. According to him, these record companies could not
cope with high level of piracy in Nigeria and government inability to reduce it.
Piracy is the reason banks do not want to invest money in entertainment and why
foreign investment continues to elude Nigeria in that sector.
Actress Joke Silva also
lamented the lack of infrastructure and high level piracy activities in the
industry ‘‘When Hollywood releases a movie, it goes to over 3,000 cinemas
immediately. We cannot do that. Our distribution system at the moment is so
informal and it is difficult for investors to take us serious. How many cinema screens do we have? We have
about 20 compared to thousands that other industries of the world have. Video
as our first window of opportunity, with a distribution system that is so
porous, pirates are having a filled day. Until we have a well-regulated,
worldwide distribution network. We cannot grow beyond this. In a chat with Visual arts critic Tajudeen Sowole,
he said, most Nigerian artistes cannot meet up with these stringent
requirements since the Nigerian entertainment industry, looking at the high
level of poverty among Nigerians. Nigerian artistes have continued to complain
about their inability to access the fund. Many do not have the collateral.
According to Sowole, only the very big players will be able to access it.
Perhaps, the government should move a step forward by setting up a Nigerian
Entertainment Council that would be responsible for the regulation and control
of the industry so that the problems of piracy, uncoordinated distribution
system could be eradicated. The present situation where piracy reigns and
Nigerians entertainers cannot maximize the benefits of their creative
investments will not enable them access the fund.
However, at a
session held by the World Bank held in September 2011, with some top players in
the industry, CEO of Film House, Kene Mkparu, revealed how he had secured part
of the $200m entertainment fund for the sector. He revealed that he had secured
a facility good enough to build eight cinema houses across the country. As at
July 2012, cinema specialist, Kene Mkparu, MD and Founder of Film House was set
to launch the first four of the eight cinemas he received funding for from the
$200 million intervention fund. The cities selected to host the first four
cinemas were Surulere in Lagos, Ibadan, Asaba and Calabar (Marina Resort
cinema). Film House, the first organisation to benefit from the $200 million
intervention fund from the Bank of Industry, had submitted a plan to have 25
cinemas within a time frame of six years.
The four cinemas were to showcase facilities such as digital 3D, ice
cream stand, cafe, luxury seating and surround sound.
Similarly, Black Ivory Communications became
the first Nigerian company to benefit
from the $200 million entertainment intervention scheme
managed by the Nigerian Export and Import Bank (NEXIM). Announcing the flag-off
of Black Ivory's movie production, Doctor Bello, at a press conference held at Radisson Blu Hotel, MD
and Chief Executive of NEXIM Bank, Mr. Roberts Orya said the partnership
symbolized the flag off of NEXIM's support for movie production, with the
production outfit being its first beneficiary.Doctor
Bello, is a compelling story about
the struggle to cure cancer and how Africa probably has found the cure to the
dreaded disease. A transcontinental movie, Doctor
Bello, features a handful of stars like Isaiah Washington, Jimmy Jean
Louis, Genevieve Nnaji and Vivica A. Fox. The managing director of NEXIM Bank acknowledged that the movie proposal Doctor Bello qualified for the NEXIM
Creative Arts and Entertainment Facility because the storyline tells a
compelling story that can sell the movie globally and guarantee significant
profit. The distribution of the movie was handled by the US–based Film
Association of Nigeria (FAN). Doctor Bello was directed by
Nigerian-American, Tony Abulu, with some 30 years experience in movie
production. He has produced and directed movies such as Back to Africa, American
Dream and Crazy like a Fox.
In a report from NEXIM bank, it claimed
that seven entertainment companies have benefited from the fund and over forty
formal requests and applications have been received to date. NEXIM says that no
applicant has failed in their requests to obtain the loan since many of the
applications are currently been reviewed and further documentations are either
requested or expected. The bank maintained that applicants who meet its
criteria will be able to access $100Million of the fund in its care. The bank
says that its role in the intervention fund is twofold, which is funding
through provision of credit facilities and assistance such as commissioned
study to review the industry and develop funding instruments for the industry
on Bollywood financing experience through EXIM India. According to report the
bank will also sponsor capacity building proghrammes such as events, film
festivals and sponsorship of Nigerian Pavilion at international film festivals.
Requirements for accessing the $200m intervention fund include: collection and
completion of the NCEILS Application "form obtained directly from NEXIM.
The completed form should now be forwarded, supported with a copy of the
project Brief and feasibility study including the Certified true copies of the
following documents: Company's Incorporated Documents, Memorandum and Article
of Association, forms CAC and CAC, Audited Statement/Statements of Affairs/Cash
Flows, Budget(s) Bills of Quantity, Pro-forma invoice and Completion Bond where applicable. Proprietary
Rights/Syndicated rights where police-able and Collateral Security/Intellectual
Property assets that are properly patented, trademarked, Copyrighted. Executed
Contracts Agreements (rental/lease, Retail/Sales Agency, Cast Crew and any
other document that maybe required by the bank.
Managing Director of NEXIM Bank said: ‘‘we would finance
exhibition platforms so that by the time the movies are done, it could be
showing in the cinemas for months before they are made into DVDs for mass
consumption. He further explained that the Nigerian creative arts
and entertainment had done creditably well in the socio-economic development of
the nation. The industry had, by recent estimates, created over one million jobs
directly and indirectly, and generated a minimum of $500 million in annual
revenue. The industry was also widely adjudged as the most prolific in the
world, producing over 2500 movies yearly in the past three years. He noted
further that: With the global film entertainment market generating over $86
billion in revenues in 2010 and with revenue streams largely from box office
collections, it is pertinent that Nollywood begins to adopt strategies to
participate in the global market space.
Nollywood Home
Home for Thespians!
After many years of waiting, theatre
practitioners in Nigeria now have a natural location to strut their stuff
By Yemi
Olakitan
The
dream of a film village seems to be the aspiration of many movie producers in
Nigeria. It is said that such a village will among other things provide a
conducive environment for the production of movies, documentaries and music
videos. The film village, according to its promoters, would be equipped with the
best infrastructure in the industry.
Currently,
the common practice among Nigerian movie producers is to hire private homes of wealthy
individuals to shoot movies. These, according to experts, are often not the
best environment because of outside noise that interferes with productions. A
film village, they averred, would provide locations, sets, lights, sound and
post-production studios, as well as a standby source of electricity so that
movie productions would not suffer from the incessant power failure which is a
regular experience. This would soon become a a reality going by the revelations
of Obafemi Lasode, a renowned radio, television, music and movie producer.
Apparently
following the footsteps of the late Hubert Ogunde, acknowledged as the doyen of
Nigerian theatre, the former Performing Musicians Association of Nigeria, PMAN,
president has embarked on the establishment of a film village at Lekki
Peninsula in Lagos. While the late Ogunde established his own village in Ososa,
Ogun state, Lasode is establishing the new one at Majekodunmi Farms on the
Lekki-Epe Expressway. According to Lasode, the film village, that will be
located on one acre of land, is being supported by Sony, an international
electronic manufacturing company; Desmond Majekodunmi, a renowned
environmentalist; and other private investors.
Tagged
the ‘Nigerian Film Village’, Lasode said the place will be opened to members of
the public this year. His experience
during the shooting of the epic movie Sango, he revealed, led him to believe
that a film village is an inescapable infrastructure for the industry. While he
was shooting the Sango movie, Lasode said he built sets all over the country.
‘‘We spent more than N2million naira to build sets alone which were later
abandoned since they could not be moved from place to place. We wanted to
capture the past periods and locations of the story as much as possible, so we
travelled to Ilorin, Badagry, Ikorodu and other places to build our sets, all of
which were abandoned after the movie was completed. On a film village, other
producers could have made use of the same sets to shoot their movies,’’ he
said.
Based
on this experience, Lasode felt that there was a clear need for a film village
where Nigerian film makers can come and do their work without stress or
tension. Where sets could be set up, dismantled and reused. According to him,
the greatest need of the Nigerian movie industry is infrastructure. On the issue of noise pollution, he said that
the generators are installed far away from the film location; sound studios are
also being built to curb the problem of noise pollution in movie production. Speaking further, Lasode said his company is also
taking advantage of the Nigerian entertainment Fund, having applied to the
Nigerian Export and Import Bank, NEXIM, to access it.
‘’We
need all the support we can get on this project. We are not ruling out the
Entertainment Intervention Fund,’’ he said.
‘’In
other parts of the world, a film village is an entertainment and tourism
centre. It is a place where movies are made. It is also a place where people
can visit and be entertained. Part of the plan is to make it an historical
place, a kind of Nigerian movie centre. There is also going to be a movie
screen where people can watch some of the movies that are made there. However,
the emphasis is to create a village where film makers can obtain the entire
infrastructure that they need to make a great film.’’
Lasode
said the film village needed to be in Lagos because Lagos is where the film
companies are. He was convinced that a film village outside Lagos would not attract
as much patronage as one that is located in Lagos, the commercial hub of
Nigeria. Speaking further, he said that technology would also make the
difference. He noted that ‘‘having the
latest production equipments is essential to the making of a great movie. This
is why we are bringing Sony into the scene.’’
In a chat with Desmond Majekodunmi on the
importance of the project, he said, it is very important for Nigeria to
showcase her talents to the world. At the moment people look at so many issues
in Nigeria and call us fools. The situation of Nigeria is like someone in the
midst of water and yet remains thirsty. Nigeria is in the midst of oil and gas
and does not have electricity. The Film village is a way of empowering our film
producers so that they can bring out the best in them so that the world will
not continue look at us as fools. It is a contribution to Nigeria and coming
from Femi Lasode is encouraging because of background in the industry,’’ he
said
In
that last 25 years, Lasode has been in the vanguard of promoting Nigerian arts
and culture through music and movies. He studied Business Administration in
Washington, United States, and did a Masters degree in Radio, Television and
Film Production at Brooklyn College of City University in New York. Lasode was
a promoter of African Music in the United States; he was a broadcaster at WNYE
Radio, New York. Through his radio show Africa N’ vogue, Lasode promoted
Nigerian musicians in the United states and was part of the team that brought
King Sunny Ade, Oliver De Coque and Sonny Okosuns to perform at the Apollo
theatre in the United states.
He
founded Even Ezra studios which became a refuge for artistes for many years, as
he used the place to provide support to numerous Nigerian artistes. He provided
audio-visual assistance to broadcast,
film and music professionals and used his training and experience to support
young Nigerian artistes. His
contributions to the Performing Arts in Nigeria prompted Nigerian musicians to elect
him unopposed as PMAN president in 2002. In 2010, he was a recipient of the
Hip-Pop Lifetime Achievement Awards for his contributions to the music
industry. Lasode is currently on location, producing a television serial called,
Paradise Park, which would run on Nigerian Television Authority, NTA network on
a weekly basis. According to him, Paradise Park is a narration of the daily
experiences of ordinary Nigerians as they cope with the nation’s social and economic
challenges. Lasode said his greatest
wish is to see Nigerian arts and cultural products being massively exported for
the whole world to see. ‘‘In order for that to happen, we need infrastructure.
We also need an independent distribution agency that would be in charge of our
cultural works. At the moment, the Federal Government has left it in the hands
of cooks and pirates. This is not healthy, ‘’ he said.
In
a chat with Nollywood film producer, Mathew Nwankwo, the producer of Dangerous Girls, Delicate Matters and other films, on the significance of a film
village to the industry, he said that the film village will help film makers to
produce quality movies. ‘‘Developed countries have film villages. In a film
village, there will be steady supply of electricity and other infrastructure.
The producer does not need to move his cast and crew from place to place; he
can do everything in the village. He can organise his rehearsals there. If he
needs to set his sets on fire he can do that. He is free to create whatever he
wants because of the convenience and provisions of a film village. He can be
more relaxed and creative. We need such private innovations to move Nollywood
forward,’’ he said. Speaking on the
same issue, Arinze Egezimba, producer of Yankee Boys, Yankee Girls and CEO Mega
movies, he said, ‘‘a film village will bring succour to movie producers. Femi
Lasode deserves all of our support. This is something that the government
should do but since they are not doing it. It is a welcome development, coming
from the private sector,’’ he said.
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